
Maxel has been manufacturing high-quality big game trolling and deep water jigging reels since 2003. Their long experience with producing
Below, you will find an overview of the various categories within the Maxel range. To see more items within a category, click the tiles or simply use the drop-downs within the main menu to see detailed information.
Reels
A name that has become synonymous with premium quality, high tech reels, Maxel continuously delivers when it comes to meeting expectations. Maxel’s expansive range of reels spans from ultra-lightweight jigging and casting, up to heavyweight trolling models, with all reels being backed by Maxel’s famous five-year warranty.
Jigging
Widely known for high-tech jigging reels that stand the test of time, Maxel’s range of jigging reels includes dedicated jigging reels as well as lightweight and versatile casting models. This range encompasses Sealion, Hybrid and Transformer models, including casting reels.
Trolling
Maxel’s range of trolling reels comprises the robust SeaEagle and SeaWolf classic trolling series, as well as the new OceanMax and Oceanic Series. Built for the ultimate in durability, Maxel’s trolling range will tame even the most monstrous of fish.
Rods
Representing true innovation in 3D Carbon technology rods, Maxel brings to the market a range of jigging, popping, and trolling rods.
Speed Jigging
Maxel’s range of speed jigging rods provide superior strength and lifting power for the ultimate jigging experience.
Slow Jigging
Ultra high-tech slow pitch jigging rods from Maxel, including the all-new Elemento Series.
Light Jigging
The Transformer XUL and UL series comprise Maxel’s light jigging offering, featuring Toray NANO composite blanks.
Popping
Maxel’s new Vortex rods replace the Transformer Popping line, providing fast action with versatile tip action for all round versatility and game.
Trolling
The ever-popular SeaWolf Trolling Series stands alongside the new Oceanic range in Maxel’s lineup of trolling rods
Freshwater
Maxel’s brand new RiverMonster range represents their entry into the freshwater lure fishing circuit, featuring ultra-light Japanese Toray blank construction, Fuji SIC Tangle-K guides, and Fuji Reel Seats.
Jigs
Maxel offers an elite range of jigs that are tailor made to give you the advantage when it comes to both slow pitch and speed jigging.
Bumblebee
Centre-weighted jigs that offer a faster falling jig than the Motion S, while still keeping the flutter action. Their unique shape makes them very well suited to cutting through fast, strong currents.
Dragonfly Motion L
This is the original speed jig from Maxel, and, available in a variety of colours and weights from 12g to 200g – this is our go-to jig for any speed jigging application. In the Cape, we use the 60g and 200g weights for yellowtail and tuna, while we find that further up the East Coast, the smaller sizes work incredibly well for kayak fishing.
Dragonfly Motion S
The Motion S range is Maxel’s signature line of slow pitch, slow falling jigs. These jigs are designed to be used in tandem with very sensitive rods, and instead of quickly jerking the rod up and down, you work the jig slowly with the rod tip, almost like you would work a soft plastic for bass.
Wraith
Maxel Wraith jigs are the latest innovation in slow jigging technology. With a slimmer body than other jig types, Wraith jigs are ideal for fishing in stronger currents and very deep water. They are able to extend your depth range without creating extra weight, all whilst still providing the slow fluttering action that is so integral to slow jigging.
Hooks
Maxel’s Moon Edge hook series offers a selection of flat and ring style hooks specially designed to suit an array of different jigging styles.
Moon Edge Series
Flat and ring styled super wide gap, heavy wire lightweight jigging hooks available in sizes 3/0 to 8/0
Boating Accessories
From fighting belts to downriggers, Maxel has all your boating accessory needs covered.
Fighting Belts & Harnesses
Maxel manufactures a range of fighting belts and harnesses to suit both trolling and jigging applications, including aluminium fighting belts, lightweight carbon gimbals, and shoulder vests.
Boga Grip
Designed for catch-and-release fishing, this grip can land, handle, and weigh fish without injuring them. Available in multiple colours with a weight capacity of 12kg
Lure Bags
Keep your jigs and poppers organised in storage or on the boat with these easy to carry, ergonomic lure
Manual Downriggers
Maxel’s classic downrigger allows sport fishermen to troll their lures at a specific depth. Built by CNC machine in solid marine grade aluminium, all metal parts are corrosion-resistant stainless steel. Excellent for small and intermediate-sized boats.
Rod Holders
A must-have for any boat-based fishing application, Maxel rod holders are available in both flush mount and mounted styles to suit all preferences.
Teaser Reels
Ever-popular Maxel teaser reels are available in black and silver models that are made from marine-grade aluminium and designed to last.